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Our customers turn to us for robust, board-ready residential property analysis – from a truly independent point of view. Whether you're a large or a small housebuilder, our market intelligence gives you the information you need to make more informed land acquisition, sales and marketing and product mix decisions.
- Products for:
- Land Acquisition
- Benchmarking prices
- Value your portfolio
Risk manage land acquisition
The land market underpins the residential development industry. We help housebuilders to manage the risk of land acquisition, identifying risks in pricing levels and sales volumes for individual schemes. Housebuilders use our reports as independent evidence to build the business case for investment and support engagement with landowners and other stakeholders on sale values and viability.
Hometrack gives us access to intelligence that enables us to buy the right sites at the right price, determine the right product mix and set values at an optimum level — quickly and efficiently. It provides us with an overview of our developments across the country, and at local level, plus detailed analysis of the areas where our sites are located.
Stephen Stone
Chief Executive - Crest Nicholson
Benchmark house price performance, track risk & inform strategy
New housing developments involve significant levels of investment in local markets. Our analytics let you track key market indicators — such as house price growth, new housing starts and new build concentration — across the areas where you operate. These indicators inform sales rate assumptions and land acquisition, and are vital for making investment decisions and optimising product mix and sales prices.
Hometrack’s reports give us the housing market intelligence we need at every step of the development process. Their independent status, and reliable and granular housing intelligence, means we take a consistent approach to data collection. My teams have fast, efficient access to the essential information they need to better understand their markets.
Lee Bishop
Divisional Managing Director - Taylor Wimpey Eastern region
Valuation of shared equity portfolios
Builders have significant shared equity portfolios on their balance sheets. Hometrack's Portfolio services provide asset by asset valuations - using the same tool that we provide to 17 of the top 20 UK mortgage lenders - of your entire stock, plus additional analytics if required. These inform sales of second charge loans and annual book valuations for reporting purposes.
Site Appraisal
ReportImprove site acquisition decisions, with comprehensive information about your development site. Available instantly, online.
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